Expert SEO Specialist

Helping businesses grow through clear, practical SEO strategies.

I work as an independent SEO consultant, partnering with brands to improve search visibility and build long-term organic growth.

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Based in Sri Lanka, working with clients worldwide.

Hi, I'm Ashan Kusalanka

SEO works best when there is clarity behind it. What to focus on, what to ignore, and how everything connects to growth. That is the approach I bring into every project. I work closely with businesses to improve their search visibility through structured, practical SEO. Not just executing tasks, but helping make better decisions that lead to consistent results. Over time, this builds stronger rankings, better traffic, and content that continues to perform.

With over ten years of experience in digital marketing and SEO, I’ve worked on projects that show what consistently drives results. My focus is simple. Help businesses grow through SEO without the overhead and complexity of a large agency. You work directly with me. One point of contact, fully involved in your project and decisions. Over time, this approach has helped businesses improve rankings for high-value keywords and build steady, long-term organic growth.

150+

Websites Optimized & Ranked

100+

Satisfied Global Clients

15+

Different Industries & Niches

10+

Years of Proven SEO Experience

20%+

Enterprise SaaS Momentum

HR Tech Platform

Growth Across All Core KPIs

Achieved rapid, comprehensive growth in Clicks, Impressions, and Sessions for an enterprise-level HR platform in just 6 months, proving that large-scale sites can see fast SEO movement.

+18 Average Position Jump, Enterprise SEO Strategy, Technical Optimization, B2B Lead Generation

300%

E-commerce Market Scaling

Pet Care Shopify Store

Organic Traffic Increase

Transformed a niche Shopify store’s visibility by targeting high-converting long-tail keywords and optimizing product architecture to capture buyers at the exact moment of interest.

Shopify SEO Strategy, Long-tail Keyword Capture, Technical Optimization, E-commerce Revenue Growth

Top 3

Cutting-edge AI SaaS Growth

AI-Driven Sales Tool

Rankings for High-Intent Keywords

Established market authority for a modern AI sales tool by aligning content strategy with complex B2B buyer journeys, capturing high-intent traffic from awareness to conversion.

Search Intent Alignment, SaaS Content Strategy, Keyword Authority, Technical Optimization, Backlinks

Page 1

Middle East Luxury Dominance

UAE Arabic Clothing Brand

UAE Search Results

Successfully navigated the high-competition UAE luxury fashion market to secure Page 1 rankings for premium Arabic attire. Mastered localized Arabic SEO and high-intent English keywords to capture the affluent Middle Eastern market.

UAE Market, Arabic Keyword Optimization, High-Value Luxury SEO, Multilingual SEO

45%

Local Authority Growth

Australian Accounting Firm

Organic Traffic Growth

Dominated the Narre Warren region by optimizing for hyper-local search intent, ensuring the firm captured high-intent accounting leads across the Melbourne area through targeted local SEO.

Local SEO Strategy, Hyper-Local Targeting, AU Market Research, Lead Generation, Technical Optimization, Local Backlinks

0 to 5

From Zero to Lead Generation

Landscaping Services

High-Quality Leads Per Month

Successfully built a local search presence from scratch for a new landscaping business, transforming a zero-visibility site into a lead-generating asset with consistent monthly inquiries.

Startup SEO Strategy, Service-Based Lead Gen, Technical SEO Foundations, Content Strategy, Local Backlinks

SEO services focused on clarity, performance, and long-term results.

Expert SEO Services

Technical SEO

Improving your website’s foundation so search engines can crawl, index, and understand your content clearly, helping build a stable base for long-term organic growth.

Local SEO

Helping your business appear in relevant local searches, improving visibility across maps and search results to attract customers actively looking in your target areas.

Content Strategy

Planning and structuring content based on search intent, ensuring each page supports visibility, answers real queries, and contributes to long-term organic growth.

On-Page SEO

Optimizing page elements such as content, structure, and internal linking to improve relevance, clarity, and overall performance in search results over time.

Off-Page SEO

Building authority through high-quality backlinks and external signals that strengthen trust, improve rankings, and support long-term visibility in search engines.

Ecommerce SEO

Optimizing product and category pages to improve search visibility, enhance user experience, and support consistent growth in traffic and conversions.

SaaS / Product-Led SEO

Aligning SEO with product journeys to attract the right users, support acquisition, and create scalable organic growth through focused, intent-driven content.

Keyword Research

Identifying relevant search terms based on user intent and mapping them to content opportunities that improve visibility, structure, and overall SEO performance.

Conversion Rate Optimization

Improving user experience, page structure, and key elements to help convert organic traffic into meaningful actions such as leads, sign-ups, or sales.

Answer Engine Optimization (AEO)

Optimising your content and brand signals so AI platforms like Google AI Overviews, ChatGPT, and Perplexity trust and cite your business in generated answers. Shifts the focus from ranking pages to becoming a source AI systems consistently reference.

Simple 4-Step Path to SEO Success

Success isn't an accident. It's a process designed for clarity and growth.

Discovery & Audit

Start with a deep dive into your business, goals, and a comprehensive SEO audit of your website.

Strategy & Roadmap

Develop a custom, 100% transparent SEO strategy and a clear roadmap of what I'll do and when.

Implementation & Optimization

This is where the magic happens. I get to work executing the strategy, from technical fixes to content creation.

Reporting & Scaling

You get clear, easy-to-understand monthly reports on your progress. We'll analyze the data and scale what's working.

Working Together

I don’t operate like an agency. I work with a limited number of clients so I can stay involved in the work and decisions. You will work directly with me throughout the process. No handoffs or layers in between. Most of my work is ongoing, where I support businesses as a long-term SEO partner rather than working on short-term tasks.

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SEO Outcomes

SEO takes time to build, but the impact compounds. Through my work, I have helped businesses:

  • Improve rankings across competitive search terms
  • Grow organic traffic steadily over time
  • Strengthen technical SEO foundations
  • Build content that continues to perform long after publishing

The focus is always on building something stable and sustainable.

Success, Shared.

I dont know If I’m only speaking for myself but everyone loves to work with Ashan. He is super kind and nice human being. even though I never met him in person, he sends that kind of vibe that makes you feel like you already know him for years, you know?

Work Colleague

Anonymous Employee Survey

Ashan is lovely, he is super focused on details about his work, he always delivers on time. I dont have to remind him to share reports or anything like that.

Work Colleague

Anonymous Employee Survey

Ashan, I just want to let you know that the client is very pleased with the report you have elaborated and they are very happy because they have start seen changes and new customers. We have happy client here and you are part of this. Thank you!

Account Manager

Client's Feedback System

Let's Grow, Together.

“My approach is different. I don’t just work for you, I work with you. I’m here to build a relationship, to make you comfortable with the strategy, and to deliver results that make you genuinely happy. Because I believe the best growth happens when we work together and achieve together.“

Ashan Kusalanka

Recent SEO Project Case Studies

A few recent SEO case studies highlighting real outcomes. More will be added as time allows to document new projects.

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Straight Answers to Your SEO Questions

Frequently Asked Questions

It comes down to how the work is handled. With many agencies, your project is often passed between different people. Here, you work directly with me. That means one point of contact, consistent thinking, and full accountability across strategy and execution.

Every project is also built specifically around your business, not based on a fixed template or package.

SEO is a long-term process. You may start to see early improvements within the first few months, such as better indexing, technical fixes, and initial ranking movement.

More meaningful results like consistent traffic growth and leads usually build over time as the strategy is implemented and refined.

No. Search rankings depend on many factors, including competition and ongoing changes in search algorithms, so no one can guarantee a specific position.

What I focus on is building consistent progress. You will see improvements in visibility, rankings, and organic traffic over time as the work is implemented properly.

I do not offer fixed SEO packages. Each project is scoped based on your website, goals, and current position. We start with a discovery call, and from there I outline a clear, tailored plan with transparent pricing.

This way, you are only investing in what is actually needed.

Yes. You will work directly with me throughout the process. There are no handoffs or account managers involved, so communication stays clear and consistent.

Yes. I am based in Sri Lanka, but I work with businesses globally. All work is handled remotely, with clear communication throughout the project.

I typically work with businesses that are looking for long-term growth through SEO.

This includes growing companies, founders, and teams that want a clear direction and consistent execution.

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Latest Articles

A collection of thoughts on SEO, digital strategy, and the personal life moments that inspire the work.

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